I have been pretty open regarding my hatred and questions about Facebook. We have never had a Facebook business page; I deleted my personal account over a year ago and have never felt more free.
Now that our company is working diligently on marketing the business, latching onto the power of the web and social media, I may be having a change of heart. Is it time for us to start a Facebook business page?
I openly despise, throwing barbs whenever I can, everything that is Facebook. The incessant baby bumps and people who I've talked to once pretending to be my bestee. However, my hypocritical juices are flowing, not wanting to miss out on any opportunity to help promote our business. Should I really let some, let's be honest, minor personal problems deny our business of opportunities?
These strong feelings I portend to have about Facebook over the last year and a half are all for naught if I decide to start a page. Seems pretty weak of me to cave on something not so important in the grand position of personal and business stances. However, we're not talking about abortion or gun control here.
Gasp...am I a flip-flopper?
Or does it not matter in the grand scheme of business and promoting the brand? After all, this is a personal position, ultimately hurting no one in the process. The caveat being that the company consists of my father and I only, with my dad not really caring or able to deal with any of the online promotion. Hence, much of what I put out there is very personal.
I try to use this blog as a billboard, company news site and sounding board for my thoughts and questions. The Facebook thing has been riling me for months since we started a concerted marketing effort via Adwords and now with the announcement of graph search earlier this month, I'm even more confused. Clearly, this is something I have strong issues with, but am I hurting the business in the process?
Any suggestions in our comments section or twitter regarding whether or not a Facebook business page is a must would be greatly appreciated.